What Happened in Austin... Will Definitely Fuel Our Next Big Idea

Over 800 of the world's best event marketers gathered in Austin July 27-29 for the 2025 CEMA Summit I just got back from the Corporate...

Velocitymeter

Aug 113 min read

What do Jelly Roll and Post Malone’s Big Ass Stadium Tour have in common with Savannah Bananas games…? You might be surprised.

Over the past few weeks, I’ve had the chance to attend two wildly different events: the Big Ass Stadium Tour with Jelly Roll and Post...

Velocitymeter

Jul 42 min read

Emotions are at the heart of every memorable event. According to Stanford University’s Baba Shiv, our decisions and lasting impressions...

Velocitymeter

Jun 272 min read

What’s happening in the kitchen is the same as what’s happening in the ballroom. With the price of groceries sky-high, cooks have had to...

Velocitymeter

Jan 13 min read

Velocity XD recently hosted a series of Floating Spontaneous Think Tanks for the members of the popular event community Club Ichi . Here...

Velocitymeter

Oct 19, 20242 min read

JOY brings results, and results bring JOY,” a power-packed phrase that is all about how focusing on JOY in marketing builds an emotional...

Velocitymeter

Jul 13, 20244 min read